Zainab Butt
@zainab.butt
Vetted expertData & AI · Karachi, Pakistan
Head of Data. Turning messy data into products companies can trust.
Packages
Fixed scope and fixed price. Order an outcome, not hours.
Data pipeline audit
$900A focused, fixed-scope engagement delivering a clear outcome. Includes a kickoff call, the work itself, and a walkthrough of results.
ML model prototype
$7,900A focused, fixed-scope engagement delivering a clear outcome. Includes a kickoff call, the work itself, and a walkthrough of results.
LLM feature integration
$3,800A focused, fixed-scope engagement delivering a clear outcome. Includes a kickoff call, the work itself, and a walkthrough of results.
About
Zainab Butt is a Head of Data with 15+ years of experience turning messy data into products companies can trust. Recent engagements have focused on LLMs, MLOps and Data Engineering. Based in Karachi, Pakistan, Zainab works with startups and scale-ups that need senior expertise without a full-time hire.
Problems I solve
• Building recommendation and personalization systems • Designing data warehouses and ETL that scale • Integrating LLMs into real product workflows
Selected work
Real outcomes, not promises.
Rebuilt a recommendation engine
+22% conversionReplaced a rules-based system with an ML pipeline serving real-time personalized recommendations.
Cut model inference cost
−45% costOptimized and quantized models and right-sized infrastructure without hurting accuracy.
Skills
Experience
Head of Data
2022 to nowInfosys · Karachi, Pakistan
Grew conversion 22%
Worked directly with leadership on the problems that mattered most to the business.
Senior Data & AI
2013 to 2016Therap · Karachi, Pakistan
Cut cloud spend 40% in six months
Worked directly with leadership on the problems that mattered most to the business.
Education
University of the Punjab
MSc, Data Science
2005 to 2009
Certifications
Languages
Reviews
★★★★★ 4.5 (2)Sharp, communicative and genuinely easy to work with.
Brought structure to a very ambiguous project.